We don’t sell wishlists
Nobody on Wishlistme sells you a wishlist. You pay creators to showcase your game: they make a video or stream, their viewers click through to your Steam page, and the ones who like what they see wishlist it. Their choice, every time.
You set a price per wishlist those viewers add. That’s how the creator gets paid: for the real interest their showcase generated, not for a number someone delivered.
You pay only for wishlists that Steam’s own UTM Analytics attributes to a creator’s link: a logged-in Steam user who wishlists your game within 72 hours of clicking. Views, impressions and clicks cost nothing.
Why not buy bot wishlists?
Services that sell thousands of wishlists for a flat price use bot or farmed accounts. Those accounts never buy the game, so they don’t help you at launch. They can make things worse:
- Steam’s algorithm watches how wishlisters behave. Wishlists that never turn into visits, sales or follows tell it your game doesn’t convert.
- Your numbers lie to you. You can’t plan a launch, a price or a Next Fest around wishlists that aren’t people.
- Valve acts against fake activity on the store. A game tied to manipulation risks its standing on Steam.
A wishlist is only worth something if a real person made it. That’s the only kind we pay for.
How it works
- Paste your Steam store link. We read where your game is (wishlists open, a demo out, released) and suggest the job that fits.
- Set your bid per wishlist, how many creators you want, and how many wishlists each. For example 3 creators × 50 wishlists at $0.25.
- Creators claim slots and post their videos. Each gets 30 days and a tracking link per video.
- Connect Steamworks once. We pull Steam’s UTM report every day, so you never approve claims or upload anything.
What a wishlist costs
You set the price. We suggest $0.15–$0.40 per wishlist; higher bids fill slots faster. On top of the budget you pay a 5% platform fee; creators keep the full bid.
Nothing is charged when you post. When the first creator claims a slot, the budget goes into escrow. Whatever creators don’t earn comes back to you when the job ends.
For comparison, see what a Steam wishlist costs through ads and other channels.
Solo developer? Start with your Steam link.
No agency, no ad campaigns to manage. Paste your store page and we set up a starter job: 3 creators bringing 50 wishlists each. Change anything before you post.
Or ask your AI assistant: “Create a Wishlistme job for my game” with your Steam link. Add our MCP server at wishlistme.me/mcp. How to connect it
- Bid
- $0.25 per wishlist
- Creators
- 3 × 50 wishlists
- Charged when a creator claims
- $39.38
Paste your link to see the job for your game.
You only pay for wishlists Steam verifies. Whatever isn’t earned is refunded.
Build a job and see what it costs
Name your price per wishlist, how many creators you want and how many wishlists each. You pay only for what Steam verifies.
Your job is listed for every creator above your minimum audience. They claim a slot instantly; we check their channels and every wishlist.
- Job budget, held in escrow
- $300.00
- Platform fee, 5%
- $15.00
- Creators have 30 days per slot. Wishlists they don’t deliver go back to the job.
- Whatever isn’t earned is refunded when the job ends.
- Creators are paid 30 days after each wishlist is verified, so removed wishlists are reversed first.
Questions before you buy
Is buying Steam wishlists allowed?
Buying fake wishlists from bots or account farms is manipulation and puts your game at risk. Paying creators to show your game to their audience is ordinary marketing: every wishlist on Wishlistme comes from a real viewer who chose to add your game, and viewers are never rewarded for wishlisting.
Are these real people?
Yes. A wishlist only counts when Steam’s UTM report attributes it to a creator’s link: a logged-in Steam user who wishlisted within 72 hours of clicking. We also check clicks against our own log and filter bots, repeat clicks and paid traffic.
Will these wishlists turn into sales?
More often than bought ones, because they come from people who watched a creator play your game and chose to wishlist it. How many buy depends on your game, price and launch. See wishlist-to-sales conversion on Steam for the published benchmarks.
Can I pay per player or per sale instead?
Yes. A free-to-play game can pay per new player, and a released game per sale: Steam’s report counts free-to-play activations and purchases the same way it counts wishlists. We suggest the job that fits your game’s Steam page.
How fast do wishlists come in?
Clicks show up live. Steam finalizes attribution about 4 days after a click and we pull its report daily, so verified wishlists arrive in batches. Creators have up to 30 days per slot.
Steam wishlist guides
All guides- How much does a Steam wishlist cost?Cost per wishlist by channel, what a wishlist is worth, and your break-even price.
- Steam wishlist to sales conversion rateHow many wishlists turn into first-week sales, and what changes it.
- How many wishlists for Steam’s Popular Upcoming list?The old ~7,000 rule, the 2026 change, and the Personal Calendar.
- Steam UTM tracking: see where your wishlists come fromTag your links, read the report, know which channel brought each wishlist.
- Fake Steam wishlists: why bought bot wishlists hurt your gameWhy bulk wishlist services backfire, and how to spot one.
- Steam Next Fest: how to get more wishlists from your demoDemo conversion, momentum going in, and what to do around the fest.
- Keymailer alternatives for indie gamesKeymailer, Lurkit, Terminals and per-wishlist pay, compared honestly.
- How to pay YouTubers and streamers to play your gameFinding creators, flat fee vs per wishlist, briefs and tracking.